IQS introduces Omnisurv - Online Do-It-Yourself Research Platform

Omnisurv uses the research experience of IQS, its own technologies and the quality of the opin.pl internet panel.

Omnisurv is designed to provide answers to everyday business questions in a simple, fast and cost-effective manner. The platform enables quick tests of e.g. advertising slogans, logos or video materials. Thanks to it, you can quickly check the penetration of categories / brands, the intensity of attitudes, preferences, as well as the reactions of Polish women to everyday events. Projects can be carried out both on a representative nationwide sample, with the possibility of its clarification, as well as on targeted samples. There is also a possibility of making a "tailor-made" trial according to specific customer needs.

The platform integrates three advanced research components: IQS-based internet panel Opinie.pl with 120 000 active users described by 90 variables, proprietary software for the implementation of research that allows scripting surveys in an intuitive panel and a data viewer created in IQS, based on the fast and efficient engine of the advanced statistical software Atenatabs.

The advantages of the platform are:

• speed: results are available just three days after the start of the study

• intuitive interface: both at the stage of creating the study and analyzing the results

• flexibility in the selection of study groups

• extensive analytical module equipped with a fast data viewer and enabling the creation of editable charts in PPTX

• attractive price, which is a derivative of the sample size and the length of the interview.